beer in a box?

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MillerCoors, the second-largest U.S. brewer by revenue, has begun testing the 1.5-gallon “Home Draft” for its biggest brands — Miller Lite and Coors Light — in about a half-dozen cities, including Dallas, Phoenix and San Diego. The boxed product, which is designed to fit into refrigerators for drinkers to consume periodically, rather than for one-time party use, comes amid packaging overhauls by the U.S. units of Heineken NV and Anheuser-Busch InBev NV.

Seems Newcastle will come in the heinekin kegs here soon too.

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